About The Client
HEINEKEN is the number one brewer in Europe and has a unique worldwide footprint with operations in over 70 countries. HEINEKEN has a long and proud history and heritage as an independent global brewer and is committed to enthusing consumers everywhere.
Match App consisted of three soccer themed games arranged as levels. Players could not advance to the next one before finishing the last and only true soccer experts came out on top.
Match your half ticket
The first game asked for some precise swiping technique as users were supposed to piece together torn ticket parts to a Heineken soccer supergame!
*IT’S AS EASY AS DRAG AND DROP
The pieces snapped together if you put them close enough.
Tear design process
The torn ticket looked as real as it gets in design and this is how we made it so realistic.
putting ticket in smart object and masking it in four by two regions
masking a torn piece of paper, duplicating it and criss-crossing them to form +
overlapping ticket parts with torn paper
masking separated pieces
MATCH THE COUNTRY
Geography is hard enough by itself and even more so when we add in soccer. We tested our players in matching stadium arenas with the flags of countries they reside in.
flags design process
There were only three steps and a lot of skill in creating crisp flags that appear to be in motion.
*11 flags Flags used in the app.
MATCH THE JERSEY
The third and final game called for some distinctive soccer fashion. Players got a chance to showcase their jersey design knowledge by correctly pairing the shirt, shorts and socks.
T-Shirt Design Process
Pulling off a realistic looking Jersey in easy if you know the right steps.